diff --git a/bin/compare_expected_output b/bin/compare_expected_output
index b187911..c2e5328 100755
--- a/bin/compare_expected_output
+++ b/bin/compare_expected_output
@@ -14,8 +14,10 @@ differences = []
 
 expected_files.each do |expected_file|
   if actual_files.include?(expected_file)
-    # TODO: consider -b to ignore whitespace, or -B for ignore blank lines, or --strip-trailing-cr
-    diff = `diff #{Shellwords.escape(File.join("_expected", expected_file))} #{Shellwords.escape(File.join("_site", expected_file))}`
+    # FIXME: if we are able to move the expected output recording job onto actions,
+    # then we will be able to remove the -I param below which ignores the SEO json
+    # tag, because the recording will be consistent with the test output.
+    diff = `diff -I '"@context":"https://schema.org"' #{Shellwords.escape(File.join("_expected", expected_file))} #{Shellwords.escape(File.join("_site", expected_file))}`
     if !$?.success?
       differences << "Expected output of #{expected_file} differs:\n#{diff}"
     end